BILSTEIN Academy

Whether you’re a dealer or workshop, tuning or replacement business – the BILSTEIN Academy offers the right training program for everyone. In exciting theory courses and in unforgettable practical seminars, you will learn everything about shock absorbers, suspension systems and sales strategies. Better service for your customers, more sales for you.

Register for virtual training Start your E-Training

Whether you’re a dealer or workshop, tuning or replacement business – the BILSTEIN Academy offers the right training program for everyone. In exciting theory courses and in unforgettable practical seminars, you will learn everything about shock absorbers, suspension systems and sales strategies. Better service for your customers, more sales for you.

Overview of trainings & courses

Online
Virtual classroom

Our courses take place live in virtual classrooms that enable interactive distance learning thanks to modern software. The duration is approx. 1 hour. Questions and discussion are possible directly. Below you will find an overview of the current training dates.

Register for free →

Online
E-Training Courses

With a duration of 20-30 minutes, our e-trainings always fit somewhere in between, even in your lunch break. The learning targets check and certificate printout run completely automatically. So they can be accessed 24/7. The courses are available in German and English, with other languages to follow.

Start your E-Training →

In Person
In-house training courses

Our BILSTEIN experts offer partners (workshops as well as dealers) free in-house training courses. Consisting of a theoretical and a practical part. In addition to the topics of damper installation, damage analysis and BILSTEIN product innovations, the training also includes a factory tour and some helpful tips for customer advice.

Request in-house training →

The BILSTEIN Academy trainers

Get to know the trainers, partners and employees of the BILSTEIN Academy.

Location
Language
BILSTEIN Academy
Rainer Popiol
  • Head of BILSTEIN Academy
  • Ennepetal, Germany
BILSTEIN Academy Technical Support
Mustafa Yavuz
  • Leader Technical Support
  • Ennepetal, Germany
BILSTEIN Academy
Dimitris Kouvaras
  • Global Training Manager
  • Ennepetal, Germany
BILSTEIN Academy Technical Support
Alexander Kranz
  • Technical Support
  • Ennepetal, Germany
BILSTEIN Academy Technical Support
Jan Heierhoff
  • Technical Support
  • Ennepetal, Germany
BILSTEIN Academy
Michael Ritchie
  • Trainer, BILSTEIN Academy of America
  • Poway, California, USA
Technical Support Sales
Jochen Trettl
  • CEO at N.T.P. Srl
  • Appiano/Bolzano, Italy
Training Technical Support
Andrzej Wojciech Buczek
  • Technical Consultant at IHR Warszawa
  • Warszawa, Poland
Training Technical Support Sales
Arnut Liangpanich
  • Director at Siamech International Co., Ltd.
  • Bangkok, Thailand
Training Technical Support Sales
Jurij Krizhanivskyi
  • Brand development manager at IHR Kyiv LLC
  • Kyiv, Ukraine
Training Technical Support
László Schweininger
  • Technical Consultant at IHR Services
  • Solymár, Hungary
Training Technical Support
Ciprian Clinciu
  • Technical Consultant at IHR Services SRL
  • Brasov, Romania
Training Technical Support Sales
Khalil Itani
  • Business Owner at Lassco
  • Lebanon, United Arab Emirates
Technical Support Sales
José Roberto Boromelo
  • Product Specialist
  • São Paulo, Brazil
Training Sales
Fuchih Pan
  • Sales Manager & Training, BILSTEIN China
  • Shanghai, China
Training Technical Support
Dimitris Passas
  • Technical Support & Training Manager
  • Kallithea, Greece
Sales
James Tan
  • Bilstein Sales Representative
  • Singapore, Singapore
Training Technical Support
Ted Garstang
  • Technical Advisor
  • Pretoria, South Africa
Training
Marko Pajovic
  • Business Development Manager
  • Belgrade, Adria, Serbia
BILSTEIN Academy

Rainer Popiol

“We leave no one behind”

Facts

  • Master car mechanic and state-certified mechanical engineering technician
  • Suspension technology, whether OE products, tuning, motor sports or shock absorber construction
  • Development, creation and teaching of training and instruction methods
Job title

Head of BILSTEIN Academy

Location

Ennepetal, Germany

Sprachen

English, German

BILSTEIN Academy Technical Support

Mustafa Yavuz

“We are not only responsible for what we do, but also for what we do not do”

Facts

  • Car master technician
  • Suspension technology
  • Fault diagnosis on active and passive systems
  • Assistance systems / suspension
  • Technical communication
Job title

Leader Technical Support

Location

Ennepetal, Germany

Sprachen

English, German, Turkish

BILSTEIN Academy

Dimitris Kouvaras

“Only those who know the target can hit it”

Facts

  • Car mechanic and car technician (Toyota Deutschland GmbH in Cologne)
  • Technical Support & Training Manager (Electra Hella’s S.A. in Athens, Greece)
  • Suspension specialist
Job title

Global Training Manager

Location

Ennepetal, Germany

Sprachen

English, German, Greek

BILSTEIN Academy Technical Support

Alexander Kranz

“The difference between a mountain and a hill lies in the perspective”

Facts

  • Commercial/technical advice and customer support
  • Technical documentation in commerce
  • Support around installation and adjustment
Job title

Technical Support

Location

Ennepetal, Germany

Sprachen

English, German

BILSTEIN Academy Technical Support

Jan Heierhoff

“Giving up is not an option”

Facts

  • Car mechanic
  • Service consultant
  • Workshop planning
  • All-rounder in suspension technology
Job title

Technical Support

Location

Ennepetal, Germany

Sprachen

English, German

BILSTEIN Academy

Michael Ritchie

“Todays challenges are tomorrows successes”

Facts

  • Automotive master technician
  • Sales assistant, sales support and manager
  • Suspension technology
Job title

Trainer, BILSTEIN Academy of America

Location

Poway, California, USA

Sprachen

English

Technical Support Sales

Jochen Trettl

“It’s all about passion”

Facts

  • Spring maker
  • Business economist
  • Suspension technology, whether OE, tuning, motorsport or shock absorber construction
Job title

CEO at N.T.P. Srl

Location

Appiano/Bolzano, Italy

Sprachen

English, German, Italian

Training Technical Support

Andrzej Wojciech Buczek

“Get it right or leave it alone!”

Facts

  • Mechanic, Service Advisor and Service Manager
  • Suspension
  • Camper suspension
Job title

Technical Consultant at IHR Warszawa Sp. z o.o.

Location

Warszawa, Poland

Sprachen

English, Polish

Training Technical Support Sales

Arnut Liangpanich

“Giving my all”

Facts

  • Track racing
  • Tradesman and mechanics
  • Car parts specialist
Job title

Director at Siamech International Co., Ltd.

Location

Bangkok, Thailand

Sprachen

English, Thai

Training Technical Support Sales

Jurij Krizhanivskyi

“If you do something, do it well. Look deeper.”

Facts

  • National Transport University (Ukraine, Kyiv)
  • Product manager
  • Brand development manager
Job title

Brand development manager at IHR Kyiv LLC

Location

Kyiv, Ukraine

Sprachen

English, Ukrainian

Training Technical Support

László Schweininger

“Always the fastest but perfect way!”

Facts

  • Car mechanic and electric systems
  • Alignment and installation
  • Suspensions for race tracks
Job title

Technical Consultant at IHR Services Kereskedelmi Képviselet

Location

Solymár, Hungary

Sprachen

English, Hungarian

Training Technical Support

Ciprian Clinciu

“You learn from experience, mistakes are the greatest teachers”

Facts

  • Workshop Manager
  • Automotive Engineer
  • Master’s degree in Automotive Engineering
Job title

Technical Consultant at IHR Services SRL

Location

Brasov, Romania

Sprachen

English, Romanian

Training Technical Support Sales

Khalil Itani

“No one has ever become poor by giving”

Facts

  • Distribution
  • Suspension Specialist
  • Management
Job title

Business Owner at Lassco

Location

Lebanon, United Arab Emirates

Sprachen

Arabic, English

Technical Support Sales

José Roberto Boromelo

“Every day is a learning opportunity.”

Facts

  • Business administration marketing / Machine designer
  • Development of new products
  • Training for mechanics and maintenance engineers
  • Market research
  • Creating Catalogs
Job title

Product Specialist

Location

São Paulo, Brazil

Sprachen

Portuguese

Training Sales

Fuchih Pan

“Learning by doing”

Facts

  • Sales manager
  • Suspension technology, including series production, tuning, shock absorber construction
  • Online training
Job title

Sales Manager & Training, BILSTEIN China

Location

Shanghai, China

Sprachen

English, Mandarin

Training Technical Support

Dimitris Passas

“Res, non verba” (Actions speak louder than words)

Facts

  • Suspension
  • Brakes
  • Lighting
  • Diagnosis
Job title

Technical Support & Training Manager

Location

Kallithea, Greece

Sprachen

English, Greek

Sales

James Tan

“We cannot change life. But we can change how we live life.”

Facts

  • Sales for spare parts and accessories for Mercedes, Mitsubishi, Proton and Kia
  • Growing sales and turnover of Bilstein products in respective markets
  • Building brands with localised marketing strategies and plans
  • Specialised in precision execution of marketing and advertising action plans throughout Asia
  • Navigating complex customs and government regulations in all Asian countries
Job title

Bilstein Sales Representative at Georg Grotjahn Pte Ltd

Sprachen

Chinese, English, Malay

Training Technical Support

Ted Garstang

“Teach someone something about BILSTEIN every day”

Facts

  • Constructed tubular suspension for off-road racing cars
  • Formula Vee racing cars
  • Facing with VW Beetle
Job title

Technical Advisor

Location

Pretoria, South Africa

Sprachen

English

Training

Marko Pajovic

“Have courage and be kind”

Facts

  • Business Development Manager
  • Negotiations
  • Analytics
Job title

Business Development Manager

Location

Adria, Serbia

Sprachen

English, Serbo-Croatian

 
 

Dates for virtual training courses

January

24 January 2023 | Start: 12:00 pm (German Time, Berlin)
Passive damping systems: Design, function and installation instructions
Learn more & register now for free →

26 January 2023 | Start: 12:00 pm (German Time, Berlin)
Active damping systems: Design, function and installation instructions
Learn more & register now for free →

February

13 February 2023 | Start: 12:00 pm (German Time, Berlin)
Air spring systems in passenger cars: Design, function and installation instructions
Learn more & register now for free →

16 February 2023 | Start: 12:00 pm (German Time, Berlin)
The suspension diagnosis: Installation information and avoidance of installation errors
Learn more & register now for free →

20 February 2023 | Start: 12:00 pm (German Time, Berlin)
Camper shock absorbers: Areas of application, customer expectations, product range, structure, function, and installation
Learn more & register now for free →

 

 

Overview of BILSTEIN trainings
Basic course: With the full BILSTEIN program for additional business

Course content (OE replacement & tuning):

  • BILSTEIN in a strong network, activities, structures, best brand, brand presence, merchandise
  • Product range and product-specific knowledge (BILSTEIN B1-B16), motor sports, special applications, catalog information

Further information:

  • Target group: Workshop owners, master craftsmen, mechanics, employees of the automotive parts trade
  • Duration: 2 hours
  • With theoretical training and certificate

Technology course: BILSTEIN suspension technology. What really matters

Course content (OE replacement & tuning):

  • Product range and product-specific knowledge (BILSTEIN B1-B16), motor sports, special applications, catalog information
  • Chassis technology basics, structure and function of the individual damper systems/vehicle springs, interaction of shock absorbers/vehicle springs with other chassis parts, effect of defective shock absorbers/vehicle springs
  • Suspension test, test options and damage diagnosis, installation instructions, suspension lowering, special tools
  • Disposal of shock absorbers (optional)
  • Tips from practice

Further information:

  • Target group: Workshop owners, master craftsmen, mechanics, employees of the automotive parts trade
  • Duration: 2 hours
  • With theoretical training and certificate

Success course: Good reasons for BILSTEIN

Course content (OE replacement & tuning):

  • Product range and product-specific knowledge (BILSTEIN B1-B16), motor sports, special applications, catalog information
  • Customer expectation, market potential/market analysis, sales argumentation, exploiting opportunities (profit calculation), definition of the argumentation chain for all target groups, additional business and differentiation, more expertise through technical consulting.

Further information:

  • Target group: Workshop owners, master craftsmen, mechanics, employees of the automotive parts trade
  • Duration: 2 hours
  • With theoretical training and certificate

Professional course: Suspension technology for profis. What really matters

Course content (OE replacement & tuning):

  • Delivery program and product-specific knowledge (BILSTEIN B1-B16), motor sports, special applications, catalog information
  • Suspension technology basics, structure and function of the individual shock absorber systems/vehicle springs, interaction of shock absorbers/vehicle springs with other suspension components
  • Customer expectation, market potential/market analysis, sales argumentation, exploiting opportunities (profit calculation), definition of the argumentation chain for all target groups, additional business and differentiation, more expertise through technical consulting.

Further information:

  • Target group: Workshop owners, master craftsmen, mechanics
  • Duration: 2 hours
  • With theoretical training and certificate

Special course: The suspension tuning specialist

Course content (tuning):

  • Product range and product-specific knowledge (BILSTEIN B1-B16), motor sports, special applications, catalog information
  • Suspension technology basics, structure and function of the individual damper systems/vehicle springs, interaction of shock absorbers/vehicle springs with other chassis parts, effect of defective shock absorbers/vehicle springs
  • Suspension test, test options and damage diagnosis, installation instructions, suspension lowering, special tools, disposal of shock absorbers (optional)
  • Practical installation of a sports suspension, test and comparison drive (optional)
  • Tips from practice

Further information:

  • Target group: Workshop owners, master craftsmen, mechanics
  • Duration: 2 hours
  • With practical training and certificate

Active course: BILSTEIN modern suspension technology active systems and air springs

Course content (OE replacement):

  • Delivery program and product-specific knowledge, catalog information
  • Chassis technology basics, structure and function of the individual damper systems/vehicle springs, interaction of shock absorbers/vehicle springs with other suspension parts, effect of defective shock absorbers/vehicle springs
  • Design, function and testing of the various passive and active shock absorber/air suspension systems: ACD (e.g. Jaguar), ADS, Airmatic (e.g. Mercedes), Damptronic, PASM (e.g. Porsche), Dampmatic, Agility Control (e.g. Mercedes), BILSTEIN ridecontrol, BILSTEIN IRC, etc.
  • Assembly instructions: Removal and installation air spring Mercedes E-Class
  • BR 211

Further information:

  • Target group: Workshop owners, master craftsmen, mechanics
  • Duration: 2 hours
  • With theoretical training and certificate

You got questions regarding our courses? Get in touch!
BILSTEIN Mitarbeiter klopft Mann neben sich auf die Schulter

Do you have questions about our trainings?

To make sure that we can answer you as quickly and competently as possible, please send us your enquiry via the contact form of bilstein.com. Our responsible experts will contact you as soon as possible.

Get in touch now